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Energy & Green Tech

Ford to Crowdsource Fuel-Efficiency App

As part of a campaign to help drivers learn more about how to optimize their fuel usage, Ford announced its Personalized Fuel-Efficiency App Challenge at last week's New York International Auto Show. The app will address what Ford officials say is the number one concern among drivers. By creating a platform designed to share information through social media, Ford believes it can empower drivers to improve their personal fuel efficiency.   More