MedTronic

When Business Models Matter More Than Tech

Technology can provide a platform for future growth but seizing the white space of opportunity requires a well-thought-out business model—and a willingness to change an existing business model if necessary, whether to enable a new...

Your Car Will Take Your Blood Pressure

Customer research and societal trends suggest that there’s a strong business case for automakers to explore opportunities in health and wellness. Here’s what we at Ford have learned: While chronic illnesses are on the rise,...