Klout

Like it or not, the Attention Economy is Adding Emotion

The Attention Economy is becoming the Emotion Economy. Average screen time in the U.S. is almost 11 hours per day. Now tech companies are adding visual and other elements to insert emotion into communication. And...

How to Fake an Internet Phenom in Five Easy Steps

True story: Kevin Ashton, general manager of consumer electronics firm, Belkin, offers a remarkable step-by-step tutorial in Quartz on how to create the next big household name using social media. It’s easier than you’d think....