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Business Startup Culture

Welcome to Little Big Inc.

You’ve got a great idea. You’ve assembled a team of four or five people, all enthusiastic, all raring to go. That’s it. You’re ready to take on the giants. This is not the familiar story of online start-ups and one-app wonders, where the business model is a quick sell-out to Facebook, Google, or Apple. Instead it’s the story of companies like Jimdo, a small German business that makes it easy to build and run websites—whether you want to run a blog, create a personal site to show off your fly-fishing prowess, or create an online presence for your small business. Jimdo started as the side project of an online marketing team that didn’t like the software available at the time to build websites. So they built their own easy-to-use, browser-based tools.   More