Tag Index  /  Showing 81 - 97 of 97 results for “Facebook”

Media & Marketing

Facebook Is Making $3 Million a Day on Mobile Ads

Who says Facebook isn’t making any money? On Tuesday afternoon Mark Zuckerberg announced that the company is making $3 million per day in revenue from Facebook’s flagship mobile ad product, Sponsored Stories. Add in the revenue from Sponsored Stories on desktop and the figure rises to $4 million per day.   More

Media & Marketing

Can Facebook Make Mobile Its Gold Mine?

Facebook has "finally gotten religion about the need to really focus on revenue and profit," says Techonomy Founder David Kirkpatrick in a recent interview on Bloomberg TV. Facebook has always focused more on its product and user satisfaction than monetization, but Kirkpatrick thinks it's taken the company too long to recognize that "everything is going mobile." Still, he believes mobile ads will be an effective revenue stream for the company. "Everybody's in the first inning of figuring out mobile advertising," he says. "This is a gold mine, but the problem is you've got to convince consumers that it's OK to get more data about them, because if you do, you can give them information that they perceive as useful."   More

Business

Campaigns Use Social Media to Lure Younger Voters

This presidential campaign has taken social media to a new level, expanding beyond Facebook and Twitter and into the world of Pinterest, Instagram, Flickr, Tumblr, and Spotify. Both camps are reaching out to young voters by employing online tactics, from GIFs to pics. But is Ann Romney’s patriotic cake recipe on Pinterest or the Obama-Biden Spotify playlist enough to woo important swing votes? Both campaigns seem to believe that the more online action, the better.   More

Media & Marketing

Deciphering Facebook’s Ad Exchange

Facebook is still formulating ways to leverage its massive user base (which just surpassed one billion) to create new models for ad revenue. The launch this summer of its own ad exchange was a step in that direction, albeit one that draws on precedents established by Web publishers like Yahoo and AOL. How does the Exchange actually work? Peter Kafka of AllThingsD asked Triggit CEO Zach Coelius to lay out the basics. Judge for yourself how successful he is in translating ad-tech speak into plain English.   More

Business

The “Corporation of One” Has Arrived

Politicians may argue whether “corporations are people.” Techonomists might ask a different question: Can people be corporations? The dictionary definition is "a group of people authorized by law to act as a single entity.” That a large organization can accomplish more complex tasks than a lone worker is wisdom as old as the industrial revolution. But is it still true in a digital world?   More

Business Jobs

How Web Tools Are Redefining Employment

How work evolves in the age of the Net is a crucial question for every country, not least the U.S. The easily assembled palette of services that is evolving from suppliers like Amazon, Facebook, Salesforce, and many others gives companies and employees a new ability to employ tech quickly for business advantage. Cloud, mobile, social, and analytics can be mixed and matched increasingly by anyone. Joe McKendrick of Forbes has a thoughtful take on some of the implications for employment.   More

Government Partner Insights

2012 – The Social Media Election

After it was over, the 2008 U.S. presidential election came to be known as "the social media election"—a nod to the Obama team's tech-savvy use of the Internet to raise money and build its grassroots network. But today, with the current presidential election campaigns going into overdrive, few would dispute that 2012 is the year social media in politics has truly come of age.   More

Startup Culture Techonomy Events

Jim Breyer of Accel Partners on How Tech Empowers Entrepreneurs

In this session from Techonomy 2011 in Tuscon, Ariz., Jim Breyer, Partner at Accel Partners, discusses whether technology can help people create jobs for themselves. Instead of working for Facebook or Google when they leave school, Breyer says, recent college graduates are more often leveraging technology to create new companies, like Etsy and Zaarly.   More

Startup Culture Techonomy Events

Sean Parker on How Startup Culture Diffuses Talent

In this session from Techonomy 2011 in Tuscon, Ariz., Sean Parker, Managing Partner at Founders Fund and a co-founder of Napster, argues that startup culture pulls critical talent into meaningless endeavors, instead of concentrating it on ideas that have true potential.   More

Government

Social Media Fuels Hopes for Civil Society in Russia

So what’s Europe’s largest Internet economy: Germany? The United Kingdom? France? Since last year, Russia is top of the heap—at least in terms of users, according to Internet metrics experts ComScore. More important, Russia’s online market is still growing rapidly, its social media scene is vibrant—and the big players are all homegrown.   More

Cities

Space Counts: Why Physical Flows Matter in an Increasingly Virtual World

The world is changing faster than ever and sometimes it feels as though the only way to keep pace is to remain glued to our computer screens. Twitter and Facebook have become our go-to source for breaking news, more often than not beating traditional media to the story. Teleconferencing and social software have enabled a truly 24-hour workday, helping us collaborate with team members around the world without ever leaving the home office. And as our virtual lives have shrunk to fit neatly into our pockets, we remain online regardless of where we go.   More

Learning

“Bring Your Own Device” Movement Turns Classroom Disruption into Pedagogy

In college classrooms where innovations like smart phones and Facebook are getting in the way of learning, some tech-savvy professors are taking an “if you can’t beat ’em join ’em” approach. They’re asking students to bring their web-enabled mobile devices to class and keep them turned on.   More

Government Techonomy Events

Sean Parker on Platforms for Individual Empowerment

In this session from Techonomy 2011 in Tuscon, Ariz., Sean Parker, Managing Partner of Founders Fund, discusses Votizen and Causes, two companies helping to empower the individuals in the political sphere.   More

Business

Why Scavenge for YouTube Videos When You Can Just Chill?

Internet and mobile users can find just about anything through the recommendations of friends. The concept of “social discovery” is seen in services like Pinterest, which provides members with fashion and lifestyle inspiration; Highlight, which creates new social connections based on personal interests and location; and Socialcam, which enables user-generated video sharing among friends. But whatever the content—reviews, images, music—how do you sift through it all to find what suits your preferences? Chill, a new social discovery service that aims to help users mediate the glut of online video content, is catching the attention of top-tier investors and online video gurus.   More

Techonomy Events

Rypple’s Daniel Debow on the Corporate Shift from Hierarchy to Social Network

Daniel Debow, co-founder and co-CEO of Rypple, describes how the old hierarchal model of business is being replaced by a model that resembles the social graph, the networking model popularized by Facebook that describes how people, places, trends, and other factors relate to each other.   More

Techonomy Events

Rypple’s Daniel Debow: Enterprise Social Networks Have Measurable Impact on Output

In this session from Techonomy 2011, in Tuscon, Ariz., Daniel Debow, co-founder and co-CEO of Rypple, explains to Techonomy's Adam Ludwig how companies should be strategic in the way they use the existing value structure of enterprise social networks—and argues that the output of these networks is measurable.   More

Techonomy Events

Rypple’s Daniel Debow on Evaluating Employees Using Social Networks

In this session from Techonomy 2011, in Tuscon, Ariz., Daniel Debow, co-founder and co-CEO of Rypple, talks about how his company has embraced social networks as a tool to evaluate employee's true productivity and value to the business. Instead of yearly employee reviews, he says Rypple has been able to leverage social networks to regulate best practices and reward good work within his team.   More