corporations

Hyper-Efficient Marketing Will Transform the Corporation

More than 60 years ago, Peter Drucker implored businesses to focus on marketing as THE core competency. Now marketing technology is making that wisdom all the more relevant. Soon ads will be delivered on platforms...

Techonomy Needs Your Input: What Makes a Company Techonomic?

As our annual conference approaches in Tucson, Techonomy Media seeks to broaden its scope and impact. We want to further highlight the opportunities and challenges for business in a world being transformed by technology. We...

The “Corporation of One” Has Arrived

Politicians may argue whether “corporations are people.” Techonomists might ask a different question: Can people be corporations? The dictionary definition is "a group of people authorized by law to act as a single entity.” That...

Citi’s Deborah Hopkins on Horizontal Business Models

In this session from Techonomy 2011, in Tuscon, Ariz., Techonomy's Adam Ludwig asks Deborah Hopkins, Chairman of Venture Capital Initiatives and Chief Information Officer at Citi, about the shift from vertical business models to horizontal...