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Tag Index  /  Showing 1 - 3 of 3 results for “Audible”

E-Commerce Learning

Audible Founder Katz on Discovering the Music in Language

Even the head of an audiobook juggernaut has to admit that certain books were meant to be read on the page rather than listened to on headphones. For Audible founder and CEO Donald Katz, that book is “The Sound and the Fury,” which he describes as “one of the most complex and beautifully constructed pieces of literature” and a primer on the “music in language.”   More

E-Commerce Learning

Got Audiobook? Audible CEO Katz on the Rewards of Listening to Literature

Since introducing one of the first digital audio players in 1997, Audible (now owned by Amazon) has become the biggest name in audiobooks. “It really is seen as a service now,” says Audible founder and CEO Donald Katz of the surging audiobook phenomenon. We spoke to Katz at the recent Venture for America Summer Celebration in NYC. He ticked off some of the benefits enjoyed by the growing legions of audiobook consumers: “They get to work smarter than the guy in the next cube; they have storytelling in their lives on a consistent basis.” Most importantly, he said, they’ve found a valuable way to spend the millions of hour per week Americans spend in traffic.   More

Learning

Audible CEO Katz on Why Audiobooks Boost Literacy

Donald Katz, founder and CEO of audiobook pioneer Audible, can go on at length about why listening to books is a virtue for readers and society. That's not surprising, since his company (now owned by Amazon) effectively created the mass listening phenomenon, and dominates it in the U.S. Katz says that by listening to literature, “a lot of people who just don’t have enough time to read now effectively read and ingest beautifully-arranged words.” We spoke with him at the recent Venture for America Summer Celebration in NYC. He argues that audiobooks aren’t just a supplement for adults who are short on time. “A lot of kids are turned on to reading itself or the concept of long, immersive experiences” through audiobooks, he said.   More