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Tag Index  /  Showing 1 - 2 of 2 results for “Ann Arbor”

Analytics & Data Cities

Wisely Harnesses Spending for a Local Business Guide

Like most people, you probably read online product and service reviews with a healthy grain of salt. But if users doubt the credibility of online recommendations, how can sites that curate them earn consumers’ trust and loyalty? Michigan-based Wisely set out to do precisely that when it created a new kind of local discovery app that gathers real transaction data from customers, such as how much they spend at a restaurant, instead of subjective information like customer reviews. We spoke with Wisely co-founder and CEO Mike Vichich about what Wisely does for small businesses, and why building an “awesome” Michigan starts in Detroit.   More

Startup Culture

FlockTAG’s Loyalty Card Makes Your Wallet Lighter … in a Good Way

In anticipation of the September 12 Techonomy Detroit conference on, we’re profiling six Detroit tech startups driving the city’s re-emergence as a center of innovation. FlockTAG, a universal, NFC-powered loyalty card and mobile application, is one of the latest Detroit area tech startups. It gives consumers a centralized loyalty card for a wide variety of transactions with merchants, and serves as a marketing tool for independent business owners. I spoke with FlockTAG’s co-founder Adrian Fortino about his company and why it’s following Facebook's model by building first at universities.   More