Rum brings 20+ years of brand and agency leadership experiences with him and a take-no-prisoners approach to finding meaningful strategies, creative solutions, and winning new business.
Whether it’s launching a lifesaving vaccine, leading a legacy CPG player into the 21st century with influencer marketing, or repositioning a stodgy insurance company as a (sexy) tech firm, Rum has a track record for helping some of the largest brands and agencies transform and communicate effectively.
Armed with Gucci sneakers and a witty sense of humor, Rum turns the stresses and roadblocks of steering brand strategy and pitching business into high octane progress, and therapy sessions. The result? Intricate, yet creative strategies, positioning and ideas that translate into easy to understand concepts that yield actual outcomes…Brand strategies that actually work, ideas that are creative, pitches that win, teams that work towards a common goal.
Aside from leading animated discussions and workshops, Rum is just as content discovering new French house music, shopping for designer sneakers (size 13 US, 48 EU) and recovering from a bruised ego and sore knees after spin class.