Mike Perrone is President of SocialSign.In. He is a co-founder and former COO of SocialFlow, a real-time content scoring and delivery optimization company based in New York City. Mike’s professional passion is using technology to achieve higher operational ROI. He has extensive experience in building businesses and practically implementing technology in enterprises. Prior to SocialFlow he was VP, Integration for Bertelsmann’s U.S. Direct Marketing businesses and was responsible for leading the integrations of several high profile acquisitions. He has also worked in advertising (JWT), management consulting (KPMG), entertainment technology and direct marketing. Mike received his MBA from Penn State and his BS and BA from Boston University’s School of Management.