Renée Edelman is serving in a new role as part of Edelman’s U.S. diversity recruiting team to go to colleges and universities nationwide and industry events to recruit diverse talent to Edelman.
Renée has worked until recently as a senior media strategist in Edelman’s U.S. Technology practice. She brings more than 25 years of experience in building market share and thought leadership on behalf of technology and digital media clients. She has handled multinationals and growth companies, such as Flex; EMC and RSA, The Security Division of EMC; VERITAS Software; eBay and Fujitsu America.
She will continue to work on select accounts. She places stories with top business technology media, including editors covering security, cloud, IoT, machine learning and artificial intelligence. She also works with conference organizers, including Fortune Brainstorm Tech, DLD (Digital Life & Design), Techonomy and Aspen Ideas Festival.
Renée helped found PR21 (operating as Zeno Group), Daniel J. Edelman Holdings’ second public relations brand, in early 1998. From 2001-2003, she led work for Oracle, including the launch of Oracle’s e-business software suite; and technology, industry, partner, customer and community programs.
At Edelman, during the first Internet boom, between 1996 and 2001, Renée created and led Edelman New Media, a group dedicated to serving digital media and internet clients in New York. She supported the launch of Openwave (formerly Phone.com), which created the wireless Internet. Between 1996 and 2001, she served as pro bono public relations counsel for the New York New Media Association (NYNMA), which became part of the Software & Information Industries Association (SIIA).
She promoted the launch of New York Newsday into Manhattan in 1986 as the city’s fourth daily newspaper. Before joining Edelman, she spent six years as a journalist, working at the New York Daily News; The Home News, New Brunswick, N.J.; and Women’s Wear Daily. She earned a B.A. in English from Yale University. She graduated with an M.S.J. from Columbia University’s Graduate School of Journalism. Renée serves on the board of directors of the Children’s Museum of Manhattan (CMOM).