Peter Hirshberg has led emerging media and technology companies at the center of disruptive change for more than 25 years. As chairman of The City Innovate Foundation, Peter shapes strategies at the confluence of business and government. He leads civic innovation initiatives in San Francisco and founded the Maker City Economic Development initiative a collaboration of 100 U.S. cities and the White House. He has led the development of Urban Prototyping, a global movement that engages citizens in the co-creation and co-planning of their cities. He has contributed to the United Nations Global Pulse where he addressed the General Assembly on their initiative for real-time data analytics for international development.
During a nine-year tenure at Apple Computer, Hirshberg headed Enterprise Marketing. He is a Senior Fellow at the USC Annenberg Center on Communication Leadership and a Henry Crown fellow of the Aspen Institute.
Peter is a frequent technology and media industry speaker, having presented at TED, the World Economic Forum, DLD, the Entertainment Gathering, and The Aspen Ideas Festival.
Peter earned his bachelor’s degree at Dartmouth College and his MBA at Wharton.