Matty Lin currently serves as Managing Director at TikTok, overseeing Monetization and Brand Partnerships for the US.
Before joining TikTok, Matty played a major role in a few media agencies including OMD, PHD and SapientRazorfish. During his 7-year tenure working as a Senior Director at OMD, Matty led the strategic business planning, media optimization and client relationship efforts for Fortune 100 global clients. He also had experience leading marketing media analytics teams for clients in retail, CPG, travel and household service while at Razorfish.
Matty holds a Bachelor’s Degree in Finance and earned his Master’s Degree in Integrated Marketing Communications from Northwestern University. In his free time, he enjoys reading, traveling and spending time with his family.