Laurie Kretchmar, a longtime communications pro, helps companies and causes reach their target customers with public relations, content marketing and social media. Her company, Content Marketing Place, specializes in establishing thought leadership for businesses and executives in technology, healthcare and professional services.
Laurie is a former journalist on staff at FORTUNE and the Silicon Valley Business Journal, and she served as VP and founding Editor-in-Chief at Women.com Networks, a leading internet company later bought by NBC. She is an expert at applying social media to earn brand recognition and business success. Find Laurie on Twitter at @LKhere and @contentplace. Laurie graduated from Dartmouth College. This is her fourthTechonomy.