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Jack Smith

Chief Product Officer, Simulmedia, Inc.

Jack is the Chief Product Officer at Simulmedia., a New York City-based start-up which has built the world’s first fully-scaled digital ad targeting platform for television. Its audience network, powered by the largest anonymous TV viewing database ever created, reaches all 116 million US television homes.  One of world’s leading digital advertising visionaries, Jack was co-founder of Solariat, a venture backed company that uses artificial intelligence for social media marketing and analysis. Previously, Jack founded and ran The MIG (now Xaxis), the world’s first agency digital media trading platform, for WPP Group, the world’s largest communications services company. At The MIG, he created ZAP & B3 to help agencies and advertisers improve the process of planning, buying, trafficking and optimizing digital media advertising campaigns. Prior to The MIG, Jack was SVP, Product Strategy at 24/7 Real Media, a leading provider of digital advertising technologies and services acquired by WPP. Jack is also a veteran of The Hearst Corporation, where he was Director of Operations for the WISN Division responsible for the operation of two radio stations. He also serves on the National Advisory Board of the University of Kentucky College of Communications and Information Studies.